Dubai drops 30% alcohol tax in bid to boost tourism
04 January, 2023
Dubai has scrapped its 30% tax on alcohol sales for the rest of the year in an apparent bid to boost tourism, while also stopping the charge on personal alcohol licences, something residents who wish to drink at home are required to have.
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Ben Branson
Ben Branson: Why non-alcoholic pricing is right
The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.
